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Pacific Records artists Mayfield, Social Club, and Jimmy and Enrique all made appearances at the 2012 NAMM show in Anaheim. The convention was filled with live music, new instruments, industry pros, and a wide variety of celebrity appearances: from John Mayer to Mike Huckabee!

NAMM, or the the National Association of Music Merchants is a not-for-profit trade organization within the music products industry. The NAMM convention showcases up-and-coming music related products, gadgets, and instruments.