We are a dynamic music company with marketing and distribution services based in Southern California.

A Uniquely Southern California Indie Label

Pacific Records® is a Southern California based record label that incorporates all aspects of the music business including marketing, production, and distribution services.  Since its founding by entertainment attorney Brian Witkin in 2003, 

Pacific Records has evolved from its humble beginnings as a retail record store chain into a multi-dimensional entity that includes recording studios, engineering services, music merchandising and talent buying services, while its primary focus remains as an independent record label and music publisher.



SAN DIEGO, Calif. – On January 7, 2024, Pacific Records will be celebrating its 20th anniversary with a multi-media artist showcase at the Music Box in San Diego. Mixing a rotating cast of guest speakers, videos, and live performances, the afternoon will feature music from a diverse range of artists including: iTunes top ten chart toppers Shane Hall (#1 Blues Album), Seawall Prophet (debut at #7 Reggae charts), and Slack Key Ohana (#1 World Music Album); Sandollar (reggae favorites, 2023 OB Street Fair headliners and SDMA Best World Music, also featured on Netflix, Fox, and more); izzi delan (upcoming single…

Pacific Records has released the latest album from Nate Fry’s “S Tipo” band. Stream the album today on your favorite music listening platform by following the links below. About Nate Fry Nate fry is an American songwriter and singer who has focused his life project around music. Born in the state of Utah, they spent a large part of their youth in the Country of Colombia, which allowed them not only to master the Spanish language but also to learn about and immerse themselves in the Colombian and Latino culture. This great experience would deeply inspire him to compose most…

Pacific Records is proud to announce the release of Seawall Prophet’s two new singles this month titled “Golden Hue” and “Green Dress”. Listen to the singles on your favorite listening platform by clicking the links below. About Seawall Prophet Seawall Prophet // Aaron Markland is an Award-Winning Musician, Published Songwriter, Pacific Records Recording Artist, USAF Veteran, retired Albuquerque Firefighter, and self-proclaimed Soul Surfer born and raised in San Diego, California [Ocean Beach]. Aaron has 5 full-length albums to date with a vast catalogue of original and cover songs spanning a variety of styles including Beach Rock, Cali-Pop, Funk, Punk, Reggae,…

Grammy® season is in full swing and First Round Voting began Wednesday October 11th at 9:00 a.m and ends Monday, October 20th at 6:00 p.m. PT. For your consideration (Click each link or image below to Listen):


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