WELCOME TO

PACIFIC RECORDS ®

We are a dynamic music company with marketing and distribution services based in Southern California.

A Uniquely Southern California Indie Label

Pacific Records® is a Southern California based record label that incorporates all aspects of the music business including marketing, production, and distribution services.  Since its founding by entertainment attorney Brian Witkin in 2003, 

Pacific Records has evolved from its humble beginnings as a retail record store chain into a multi-dimensional entity that includes recording studios, engineering services, music merchandising and talent buying services, while its primary focus remains as an independent record label and music publisher.

FEATURED ARTISTS

LATEST NEWS

The Anthem continues to gain momentum following substantial press coverage, live performances, and in-arena appearance SAN DIEGO, Calif. Dec 31, 2025 — Pacific Records, Inc. is proud to announce the release of the official music video for “Rise Up San Diego,” the official anthem of the San Diego Gulls. The video premieres today on the San Diego Gulls’ […]

SAN DIEGO, Calif. Dec. 30 2025 Singer-songwriter, producer, and multi-instrumentalist Brian Witkin steps into new creative territory with the release of Dreamer, an introspective rock composition available exclusively as a 7″ vinyl single. The release marks a rare solo offering from Witkin, who is best known for his work as a bandleader, collaborator, and producer, and reflects a more […]

Breakout Radio Success Coincides with Release of New Single “Turn Back Time” LOS ANGELES, CA — December 17TH , 2025 — The Scott Rednor Band continues its rapid rise as its new album, Where You Wanna Go, has reached #1 on the Relix/Jambands.com radio chart, marking a major early milestone for the project just weeks into its debut radio campaign. After only four […]

SAN DIEGO, Calif. / Honolulu, Haw. (December 26, 2025):  For the first time, Slack Key ‘Ohana’s single “Slack Key Blues,” has been released in its original instrumental form across all digital platforms. Previously available only as a B-side on the physical vinyl and CD editions of the single, the instrumental version was originally composed by Brian Witkin highlighting the musical conversation between blues […]

FEATURED RELEASES

Find the latest albums from our artists or view our entire catalog.